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Schoolbook for young design enthusiasts

Social reflections and gender perspectives are completely missing from Nationalmuseum's exhibition on Swedish design.

DESIGN

The Modern Form 1900–2000 Nationalmuseum

In front of the visitor, a 3D schoolbook opens its pages. It is a perfect opportunity to quickly take in the 20th century's shifts in design, pedagogically gathered from the early century's more beautiful everyday goods to postmodernism and future guesses. Nostalgic for some, instructive for first-time design scholars. And much more fun than just reading about it.

"THE MODERN Form 1900–2000" is the name of Nationalmuseum's new permanent design exhibition, which has been seen as a late contribution and a marking of territory in a sluggish debate about a Swedish design museum. Exhibition or not, Sweden still lacks one.

This is a demonstration in the classic museum way, as useful as it is permanent.

As in most schoolbooks, important dimensions are lacking.

...is not discussing or problematizing. And remarkably old-fashioned in its lack of interactivity and room for visitors' reflections.

A BIT STIFFLY schoolmasterish, it also seems primarily aimed at school classes, even if older visitors let out delighted squeaks of nostalgia now and then, in front of grandmother's old tableware, their own String shelves,

or the triple squeak in front of Gunila Axén's cloud fabric from daycare pillows. Most objects are also happily encased in glass to prevent inevitable outbursts of the urge to poke, squeeze, and crawl.

"The Modern Form" begins in 1917, the year Svenska Slöjdföreningen (eventually Svensk Form) was founded, and extends to guesses about a new kind of design for a new millennium. The emphasis is on Swedish design and crafts,

Electrolux assistant from 1940 with accessory cabinet by Alvar Lenning.

MOBILE COMPUTER DESK. The desk can be folded up. In the cabinet underneath, you can hide the hard drive and the printer.

to sink your toes into. Cut in different levels, it provides a nice relief pattern. Sold via the internet Rummet.com. Price approx. SEK 6,150, including delivery.

but stops are made in international design by expected classics such as Aalto, the Eames couple, Bertoia, and the Memphis Group in Italy.

From the introduction runs a timeline with display cases, one for each stylistic era. Behind their back, the visitor has the opportunity for further study, foreign furniture in the center and Swedish crafts along the opposite wall. The layout is smart... It is easy to compare international and Swedish, to go back a few decades or just look at crafts. In this way, visitors can guide their own walk.

EXPECTED BY 2001, the exhibition will also be complemented with the period between the Renaissance and 1917. Design-interested twenty-somethings have much to gain from the historical material. For the past ten years, a standard reference library from a number of restaurant and café visits and a few design shops does just as well.

Vase in glass by Mårten Medbo.

Far too gently, the great copying and retro problem of the nineties is mentioned. Far too self-evident is the somewhat testosterone-laden selection of designers: Björn Dahlström, Mattias Ljunggren, Claesson-Koivisto-Rune. Jasper Morrison is named unquestioned as the great minimalist of the nineties. These are opinions as facts, an outdated way of relating to history.

HURRIED VISITORS who are not necessarily design fanatics with aspirations of goosebumps can really content themselves with Alexander Lervik's stools, which open the exhibition. The stools are the result of a graduation project from Beckmans School of Design, one stool for each decade of the century. As much a sociological study as a study of style.

STRANGELY ENOUGH, corresponding social reflections are missing from most other sections of The Modern Form. Revolutions and world wars pass by, to say the least, unnoticed, just as shifts in women's status and altered taste differences based on changed technical conditions.

Yet what is most surprising is that a Swedish museum at the end of 1999 produces an exhibition that does not in a single place discuss gender aspects.

Hopefully it is only at Nationalmuseum that such a thing is possible.

Emma culture

English translation of the original article. Text read from the scanned original; small transcription errors may occur.